Skip to main content

Success Happens Here


An article in the May 11th issue of Crain's New York Business ("Made in New York") explores why some manufacturing businesses are surviving despite the economy. It offers up five lessons, which I think have direct application for cultural nonprofits:

1. Be High-End
As the article states, "If you want your company to last, you need a lasting reputation for quality." Cultural nonprofits strive for this -- many say so in their missions; it's time to take stock of your Quality Factor and take steps to burnish it or boost it starting at the front door.

2. Be Local
"It pays to focus on the big, dense...market in your own backyard." Nurturing your local audience, however you might define that, returns dividends in the forms of membership retention, event attendance, and volunteerism, to name a few. Locals are here whether times are good or bad.

3. Be Networked
"It's crucial to surviving recession," the article states. Think of your basic networks: your members, your colleagues, your accountant and insurance agent. Think of your programmatic partners, the artists and technicians. Think of your funders and the media. How well do you connect and reconnect these relationships? Is your organization a connecting force or does it wait to be connected to others?

4. Be Lean
"Lean is based on two simple goals: creating the least amount of waste possible and producing only goods and services that customers truly value." This lean philosophy has been around the corporate world since the 1990s, but it's been spreading rapidly through the service sector. Many nonprofits might argue that one of the tenets of our sector has always been 'lean'. In the wake of this recession, though, nonprofits are revisiting the lean philosophy and finding merit in taking stock and understanding their audiences' needs better.

5. Be Nimble
How well does your nonprofit move to meet the changing or expanding needs of your audiences or your community? If a program isn't meeting expectations, can you tweak it or ditch it? Replace it with something new? For-profits that can quickly exploit a market niche have the edge, but it requires confident leadership and a certain amount of fearlessness. Can this apply to nonprofits, too?

These lessons could be the overarching structure for nonprofit strategic planning or business planning. What do you think?

Photo: Success Happens Here by leefly

Comments

aliyaa said…
Your company profile presentation has a variety of different uses from promoting your products and services through to helping you gain funding through investors. then you'll get success.
Anonymous said…
While giving presentation it is necessary to take pause in it. It gives chance to the audience to understand what they have listened before and to remind it. It also important for presenter as well. professional script writing.
Unknown said…
Students, researchers and non-profit organizations seeking money help use grant writing services on a daily basis to fund their comes. A grant may be a written charm for finances towards a selected would like that entails an outline and also the projected arrange which will fill that require. project proposal sample

Great post! I am actually getting ready to across this information, It's very helpful for this blog. You have share unique article about nonprofit planning and "Lean is based on two simple goals: creating the least amount of waste possible and producing only goods and services that customers truly value." Also great with all of the valuable information you have Keep up the good work you are doing well. click to read

Popular posts from this blog

4 Nonprofit Resolutions for 2021

Even though 2020 will technically be in our rear view mirror soon, its ramifications will be with us for years to come. Make no mistake, there's a lot of work to do. So, here are my four really tough, but really important, resolutions designed to lay some solid groundwork for doing your best work in 2021. Aren't you glad there are only four? If you're interested in my resolutions from previous years, take a look here  and here .

4 Strategies to Pivot and Lead Through Disruption

Organizational Resiliency in This Crucible Moment

I am currently working with two colleagues from the cultural and heritage fields to think and write about organizational resiliency in times of upheaval and ambiguity. We believe resiliency in this crucible moment requires, first and foremost, nonprofit organizations activate equity and inclusion by embracing it as central to all their internal and external work. It begins when organizations commit the time to examine their own historical roots and practices as a critical step to ensure they “live” their most meaningful missions, visions, and values. Resiliency requires many organizations also renegotiate what it means to be valuable to their communities. The traditional idea of “value” has changed and is changing, and recognizing the extent to what our communities really value is key to being wanted, needed, and, thus relevant. All organizations must retool their financial mindsets, taking a hard look at their current financial realities and realigning the costs of doing business with